{"id":13150,"date":"2020-07-14T12:15:51","date_gmt":"2020-07-14T12:15:51","guid":{"rendered":"https:\/\/prova-retailhub.it\/?post_type=tribe_events&#038;p=13150"},"modified":"2025-05-14T20:38:28","modified_gmt":"2025-05-14T20:38:28","slug":"smart-commerce-2","status":"publish","type":"tribe_events","link":"https:\/\/retailhub.tech\/it\/evento\/smart-commerce-2\/","title":{"rendered":"Smart Commerce"},"content":{"rendered":"\t\t<div data-elementor-type=\"tec_event_single_static\" data-elementor-id=\"13150\" class=\"elementor elementor-13150\" data-elementor-post-type=\"tribe_events\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f2eb59f e-con-full e-flex e-con e-parent\" data-id=\"2f2eb59f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03cd64a elementor-widget elementor-widget-text-editor\" data-id=\"03cd64a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-2975\" src=\"https:\/\/retailhub.it\/wp-content\/uploads\/2020\/07\/smart-commerce-1400x300-1.jpg\" alt=\"\" width=\"1400\" height=\"300\" \/><\/h3><p><strong>Smart Commerce: dal dynamic price al click &amp; collect<\/strong><\/p><p>Con questo approfondimento analizzeremo le nuove tecniche di vendita in ambiente omnichannel. Portando case history di successo e raccogliendo le opinioni dei player della GDO, ci confronteremo sugli strumenti instore per gestire e massimizzare gli acquisti, e \u00a0sul click e collect come soluzione per rendere pi\u00f9 efficiente ed efficace (anche economicamente) i retailer ibridi, tra \u00a0e-commerce e spazio fisico.<\/p><p class=\"text-build-content\" data-testid=\"HDU9DERJ-l\">In occasione dell&#8217;evento verranno presentati i risultati dello studio:\u00a0<b>Dynamic price optimization durante il covid<\/b><br \/>a cura di Michael Cacciatore, Sales Director Italy, <b>Pricer<\/b><\/p><p class=\"text-build-content\" data-testid=\"HDU9DERJ-l\"><b>Speaker<\/b>:<\/p><p class=\"text-build-content\" data-testid=\"HDU9DERJ-l\">Alessandro Barchetti, Innovation &amp; Digital Director, <b>Unes<br \/><\/b>Francesco Gabrielli,\u00a0Head of Ecommerce Marketing, <b>Carrefour<\/b><br \/>Armando Brescia, Direttore,<b> Distribuzione Moderna<\/b><\/p><p class=\"text-build-content\" data-testid=\"HDU9DERJ-l\"><i>Moderatore: Stefano Motta, Retail Hub<\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc2abfd e-con-full e-flex e-con e-child\" data-id=\"bc2abfd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1169e5 elementor-widget__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"e1169e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-calendar-alt\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M148 288h-40c-6.6 0-12-5.4-12-12v-40c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12zm108-12v-40c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v40c0 6.6 5.4 12 12 12h40c6.6 0 12-5.4 12-12zm96 0v-40c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v40c0 6.6 5.4 12 12 12h40c6.6 0 12-5.4 12-12zm-96 96v-40c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v40c0 6.6 5.4 12 12 12h40c6.6 0 12-5.4 12-12zm-96 0v-40c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v40c0 6.6 5.4 12 12 12h40c6.6 0 12-5.4 12-12zm192 0v-40c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v40c0 6.6 5.4 12 12 12h40c6.6 0 12-5.4 12-12zm96-260v352c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V112c0-26.5 21.5-48 48-48h48V12c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v52h128V12c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v52h48c26.5 0 48 21.5 48 48zm-48 346V160H48v298c0 3.3 2.7 6 6 6h340c3.3 0 6-2.7 6-6z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t21 Luglio 2020\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t14.30 - 15.30\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7400583 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7400583\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#iscriviti\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Iscriviti<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f7e15d e-flex e-con-boxed e-con e-child\" data-id=\"3f7e15d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a654724 e-con-full e-flex e-con e-child\" data-id=\"a654724\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a7ea127 elementor-widget elementor-widget-nivia-section-title\" data-id=\"a7ea127\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"nivia-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t<div class=\"nivia-section-title text-center\">\r\n\t\t\t<h2 class=\"heading-2 mb-20\" style=\"color:#191919\">I nostri Partner<\/h2>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bf4fd97 e-con-full e-flex e-con e-child\" data-id=\"bf4fd97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e8be23e e-grid e-con-full e-con e-child\" data-id=\"e8be23e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b54d9fc elementor-widget elementor-widget-image\" data-id=\"b54d9fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/digitaldustagency.com\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"187\" src=\"https:\/\/retailhub.tech\/wp-content\/uploads\/2025\/05\/PRICER-LOGO_tagline-scaled-1-1024x299.jpg\" class=\"attachment-large size-large wp-image-13165\" alt=\"\" srcset=\"https:\/\/retailhub.tech\/wp-content\/uploads\/2025\/05\/PRICER-LOGO_tagline-scaled-1-1024x299.jpg 1024w, https:\/\/retailhub.tech\/wp-content\/uploads\/2025\/05\/PRICER-LOGO_tagline-scaled-1-300x88.jpg 300w, https:\/\/retailhub.tech\/wp-content\/uploads\/2025\/05\/PRICER-LOGO_tagline-scaled-1-768x224.jpg 768w, https:\/\/retailhub.tech\/wp-content\/uploads\/2025\/05\/PRICER-LOGO_tagline-scaled-1.jpg 1200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e060377 elementor-widget elementor-widget-image\" data-id=\"e060377\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.jakala.com\/it\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"227\" height=\"91\" src=\"https:\/\/retailhub.tech\/wp-content\/uploads\/2025\/05\/Unknown-1.jpeg\" class=\"attachment-large size-large wp-image-13107\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Smart Commerce: dal dynamic price al click &amp; collect Con questo approfondimento analizzeremo le nuove tecniche di vendita in ambiente omnichannel. Portando case history di successo e raccogliendo le opinioni [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2976,"template":"","meta":{"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[45],"tribe_events_cat":[39,40,54],"class_list":["post-13150","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tag-other","tribe_events_cat-digital-event","tribe_events_cat-eventi","tribe_events_cat-top-eventi-digital-event","cat_digital-event","cat_eventi","cat_top-eventi-digital-event"],"_links":{"self":[{"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/tribe_events\/13150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":4,"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/tribe_events\/13150\/revisions"}],"predecessor-version":[{"id":13168,"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/tribe_events\/13150\/revisions\/13168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/media\/2976"}],"wp:attachment":[{"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/media?parent=13150"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/tags?post=13150"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/retailhub.tech\/it\/wp-json\/wp\/v2\/tribe_events_cat?post=13150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}